January 2016: Business Tech Bytes

‘Big data’ will drive transformational change

VanHoesenWAs 2015 trends appear in 2016 goals, fostering personalized customer engagement will continue to rise to the top. Tim Crawford, CIO and strategic advisor for AVOA, believes the Internet of Things, or IoT as its known, has changed the age-old saying “the customer is always right” to “customers care about their individual needs, not those of others.” [Read more…]

December 2015: Business Tech Bytes

Maintain digital security this season

Jill Van Hoesen

Jill Van Hoesen

The holiday season is the most wonderful time of the year. The most wonderful time of the year for cyber criminals, that is. ThreatMetrix, a digital identity company, recently released a report predicting a 25 percent increase in cyber attacks during the 2015 holiday season alone. Holiday scams of seasons past have been limited to telephone and direct mail, but cyber criminals will be in overdrive this holiday season trying to scam you and yours. [Read more…]

November 2015: Business Tech Bytes

Fine tune mobile for the holidays

VanHoesenWSince Thanksgiving Day has now become the new Black Friday, you need to be serious about when the holiday shopping season really starts. Nowadays between football games and the second helping of pecan pie, your customers are busy browsing, mostly on their mobile devices, for the “real deals.” Last year, Thanksgiving Day saw the highest sales growth of the whole Thanksgiving holiday weekend. [Read more…]

October 2015: Business Tech Bytes

Impressive tech powers the USPS

Jill Van Hoesen

Jill Van Hoesen

Don’t you like to get mail and still check your mailbox every day? When was the last time you mailed a letter or received that package from your online purchase? Chances are your Postal Service had a hand in that delivery and technology was used get to that mail piece your home or business. [Read more…]

September 2015: Business Tech Bytes

Windows 10: Devil is in the details

Columnist Jill Van Hoesen

Columnist Jill Van Hoesen

Whether in an email, text message or on a website, aren’t you noticing more and more often an online ad for something you just Googled? This is being led by some of the biggest players in the market. Adobe’s bold move with its Creative Suite, as an online-only offering, Microsoft’s Office 365 and Google apps are rapidly increasing the spread of cloud-based software-as-a-service platforms. Convenient, cutting-edge SAAS is rapidly becoming commonplace for home and business while driving a whole new way of gathering data on how we are using their products. Now with the introduction of Windows 10, software giant Microsoft has even gone one step further and integrated this kind of behavior monitoring into the core operating system, taking the issue of online privacy to a whole new level. [Read more…]

August 2015: Business Tech Bytes

Plan for future digital demands

Columnist Jill Van Hoesen

Columnist Jill Van Hoesen

Now that the Fourth of July is over and the last of the fireworks have been lit, the third quarter is looming already. No time is better than now to look at your business’s IT capability to support your digital demands for 2015 and beyond. Do you have the IT infrastructure to support the demand? Have you explored the risks? Before you simply install the latest security tools, you should evaluate the latest technology trends and the possible impact on your business, IT department and employees. [Read more…]

July 2015: Business Tech Bytes

Apple vs. Android battle heats up

Columnist Jill Van Hoesen

Columnist Jill Van Hoesen

Are you an Android or an Apple? I am personally a Google girl and pretty excited about the new redesigned Samsung Galaxy S6 and Galaxy S6 Edge smartphones that were recently released. They are pretty slick and have generated a lot of interest, with “Samsung placing orders for an additional million units to over 8 million,” according to a March report in the Electronic Times newspaper of Korea. [Read more…]

June 2015: Business Tech Bytes

4G LTE can help bolster efficiencies

Columnist Jill Van Hoesen

Columnist Jill Van Hoesen

The brand 4G stands for fourth-generation wireless technology. First-generation wireless was the standard analog voice service. Remember when your old analog cellphone would no longer work and “digital” was arriving on the scene? That was second generation, or 2G wireless, this included not only digital voice but data service. [Read more…]

May 2015: Business Tech Bytes

Vendor management made easy

Columnist Jill Van Hoesen

Columnist Jill Van Hoesen

Large, small or in-between, an increasingly common thread among all organizations is information technology vendor management. Vendor management finds most in the role of customer as your business navigates your numerous IT provider offerings, while trying to integrate the best functions and features from each so your business operates effortlessly. [Read more…]

April 2015: Business Tech Bytes

Wait and see with Microsoft in ’15

Columnist Jill Van Hoesen

Columnist Jill Van Hoesen

Since, at times, my column’s subject seems to follow my day job, I’ve been spending a lot of time poking around Redmond lately. You know Redmond, Wash., the home base of software giant Microsoft. [Read more…]