Jefferson County DBAs – Sept. 2014

DBA (doing business under an assumed name) certificates filed at the Jefferson County Clerk’s office Aug. 1  to Aug. 29, 2014:  [Read more…]

Business History: Braman Manufacturing Co., A sweeping success

A look at the property of Braman’s Manufacturing Company, Carthage in early fall, 1966. Watertown Daily Times Archives

A look at the property of Braman’s Manufacturing Company, Carthage in early fall, 1966. Watertown Daily Times Archives

A sweeping success: Braman Manufacturing Co. employed dozens at its peak

One of the largest wood turning and lumber mills found in Northern New York in the early 1920s was the Braman Manufacturing Company, which operated in Carthage. [Read more…]

Small Business Success: Trust me, it’s not me, it’s really you

With the rise of social media marketing in the past few years, advertising is much, much different from how it was back when I was a small-business owner. The big buzz words now are “customer engagement.” So when I say, “It’s not me, it’s you,” I mean that my marketing campaign needs to concentrate on you, the customer, not me, the business owner. We business owners have to grab your attention and get you to spread the word for us far and wide. This is one viral situation that you should desire. [Read more…]

Business Tech Bytes: Understand value of CRM systems

It was not so long ago your business had customers. Your customers came to your brick-and-mortar building or at least called your office on a landline. This is no longer necessarily true today as the Internet has led to websites and mobile devices that enable you to reach a larger audience without geographical boundaries. With this new reach come new challenges as to how to manage a new pool of potential customers and is sometimes referred to as audience reach. Recently more and more companies are turning to customer relationship management systems or CRMs. Such systems come in all price ranges and can help your business streamline your sales processes and increase productivity and revenue while managing demographic and other audience-specific information. [Read more…]

Agri-Business: Farm-based beverage sector grows

Within the past decade, Jefferson County and Northern New York witnessed a refreshing emergence of new businesses making beverages and growing ingredients from agricultural products. Our region is well known for producing large amounts of high-quality milk and turning that milk into award-winning cheeses and cultured dairy products. Our dairy industry will continue to thrive and grow for the foreseeable future. But the emergence of other opportunities in agriculture has invigorated local entrepreneurs not interested in dairy farming. The question is, what can our region support? [Read more…]

Nonprofits Today: We can make ‘good enough’ better

Some of the best things in our communities came to be not because they were mandated, but because it was the will of the people to make it so. People from all walks of life have built and sustained some of our most cherished community assets. Our museums, libraries, health care organizations and a variety of other human service, arts and culture, environmental and quality-of-life enhancing entities exist as a result of the great north country charitable and can-do, giving spirit. [Read more…]

Commerce Corner: Manage all complaints effectively

“Constant complaint is the poorest sort of pay for all the comforts we enjoy.” — Benjamin Franklin

Nearly every day each of us is faced with the word complaint. Ever more difficult is the delivery of the complaint — they can be received via social media, email, phone or in-person. How a person deals with this is the most crucial and fragile thing that we can encounter. However, we are all humans and are entitled to an opinion and the right to be heard. The challenge most people face is the ability to listen effectively with an open mind to hear what the other person is conveying, right or wrong. [Read more…]

Strategic Planning: Control your risks while you grow

Don’t grow your business. Wait … what? Why would anyone say that? Growth is one of the most powerful ways to increase the value of your business, isn’t it? Owners are in business to build value, aren’t they? So why not grow by increasing sales?

As unlikely as it may sound, growing your business may actually decrease your business’ value and reduce your profits. Growth can very well expose and magnify the risks that exist in your business and create new risk. Risk is never good. Uncontrolled, or unknown risk, can very well cripple a business. When risk exists, it must be controlled. When risk is not controlled, business value is impaired. Don’t let your business value get impaired. [Read more…]

Executive Tool Kit: Transition Planning A Critical Step

One U.S. resident will turn 65 every eight seconds for the next 15 years. The baby boomer generation has begun reaching the age of retirement. Even though 60 is the new 40 most baby boomers are thinking seriously about the next chapter in their lives. [Read more…]

The business of fun: Traveling mother-son team offers face-painting, balloon art

Noah B. Kilpatrick and his mother, Melina, have launched the businesses Brushstrokes by Melina and The Twisted Penguin in 2012. Photo by Norm Johnston / NNY Business

Noah B. Kilpatrick and his mother, Melina, have launched the businesses Brushstrokes by Melina and The Twisted Penguin in 2012. Photo by Norm Johnston / NNY Business

She’s a walking billboard for her business. Even to pick up groceries, Melina Kilpatrick’s face can resemble anything from a tiger, to a flower princess, to a teenage mutant ninja turtle. [Read more…]